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Yolo Group Expands in UAE, Reviews 280 Roles in Estonia

Yolo Group is set to expand its reach in the UAE, nearing the acquisition of two B2B gaming vendor licences. Meanwhile, a major restructuring is underway at Yolo Entertainment, with 280 roles under review in Estonia.

This image is clicked in a room, where it looks like Store. There are so many bottles in this image...
This image is clicked in a room, where it looks like Store. There are so many bottles in this image and cans. There is a Banner in the middle which is indicating Supra brand. Bottom right corner there is a logo LM.

Yolo Group Expands in UAE, Reviews 280 Roles in Estonia

Yolo Group is set to expand its online presence in the United Arab Emirates, nearing the acquisition of two B2B gaming vendor licenses. The company aims to consolidate under the Yolo.com brand, marking a significant step in its strategic realignment. Meanwhile, a major restructuring is underway at Yolo Entertainment, with 280 roles under review in Estonia.

The restructuring process, initiated by new CEO Sofia Martinez following Matthew D'Emanuele's departure, affects around 280 positions at Yolo Entertainment. A two-week consultation is currently underway with the affected employees at the Tallinn headquarters. This move signals a shift away from Yolo's crypto-driven past, with the company focusing on regulated markets.

Yolo Group's exit from Brazil earlier this year, due to challenging marketing conditions, has led the company to refocus its strategy on Europe and the Middle East. The acquisition of the UAE licenses aligns with this new focus. General partner Tim Heath expressed excitement about Yolo's next chapter, acknowledging the contributions of former employees from Sportsbet.io and Bitcasino.io, two historic brands under Yolo Entertainment.

The restructuring at Yolo Entertainment, with the review of 280 roles, reflects the company's strategic shift towards regulated markets. This move coincides with Yolo Group's expansion in the UAE, where it is close to securing two B2B gaming vendor licenses. The consolidation under the Yolo.com brand signifies the company's commitment to growth and evolution in the face of changing market conditions.

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