Russian Businesses Fortify Cybersecurity Against Rising Deepfake Threats
Russian businesses are bolstering their cybersecurity measures, particularly against deepfake attacks. By 2025, companies are expected to have implemented advanced antivirus software, encryption, and multi-level biometric systems to detect and prevent these sophisticated threats. Meanwhile, employees are being urged to separate work and personal communications, and use secure corporate video conferencing platforms.
The shift comes as attacks on medium-sized businesses through popular messaging apps like Telegram and WhatsApp have increased. Large companies are not spared either, with nearly a third of employees reporting encounters with fraudulent deepfakes.
In Russia, deepfakes have permeated various aspects of life. Sixty-four percent of Russians have interacted with them in entertainment content, while 27% have seen them in advertising. Alarmingly, 19% have been targeted by scammers impersonating friends and relatives, and 18% through colleagues and superiors. A successful deepfake attack, such as one impersonating a manager, could result in significant financial losses and reputational damage for companies.
To counter these threats, large Russian companies, including state authorities and banks, have started restricting employee communication on foreign messengers. They are moving work contacts to secure corporate platforms, following a 2023 law banning the use of foreign messengers for official purposes. The government is promoting the use of the state-controlled messenger app Max for corporate and official communication.
As deepfakes become more prevalent and sophisticated, businesses are taking proactive measures to protect their data and employees. The shift towards secure corporate platforms and stricter communication guidelines is expected to strengthen Russia's corporate cybersecurity landscape.
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