Renewed Partnership between West Ham United and eToro for Advancing Inclusive Investing Opportunities
West Ham United and eToro Renew Partnership Focusing on Women's Football and Financial Education
West Ham United has renewed its partnership with eToro, marking a multi-year commitment to promoting inclusion, supporting women's football, and advancing financial education through the “Loud Investing” campaign.
The partnership, which aligns with West Ham's values of promoting women's sports and equality, sees eToro providing financial backing to West Ham United Women's team, raising awareness, and engaging players like defender Verena Henshaw in educational investment workshops.
The “Loud Investing” campaign, a key component of the partnership, aims to close the gender investment gap by empowering women and supporters with tools and knowledge to participate confidently in investing. eToro will deliver brand activations to encourage financial inclusion and empowerment, making investing more relatable and integrated into match-day culture.
The partnership will also provide educational resources to West Ham's domestic and global fanbase, hosting workshops that simplify investing topics and making financial empowerment a key part of sports engagement.
Nathan Thompson, West Ham United Executive Director, expressed pride in helping eToro gain exposure for their campaign, while Stephanie Wilks-Wiffen, Director of Marketing at eToro, added that the renewed partnership will help turn up the volume on their 'Loud Investing' campaign.
eToro, an industry leader in global trading and investing, will receive a variety of matchday branding rights, including pitchside LED and stadium screen advertising, at both men's and women's fixtures. The partnership will continue to provide educational tools on investing for West Ham United's fanbase.
West Ham United players have found the insights received from the partnership valuable, with a look forward to learning more in the upcoming season. The partnership aims to help eToro gain vital exposure for their 'Loud Investing' campaign, furthering their mission to close the gender investment gap.
[1] West Ham United Press Release, "West Ham United and eToro Renew Partnership Focusing on Women's Football and Financial Education", www.whufc.com
[2] eToro Press Release, "eToro Announces Premier League Sponsorships to Boost Financial Education and Close the Gender Investment Gap", www.etoro.com
[3] West Ham United Women Twitter Post, "Learning about investing with @eToro 💸💼🏃♀️🏃♀️", twitter.com/whufcwomen
[4] Financial Times, "eToro partners with West Ham United to promote women's football and financial education", www.ft.com
[5] Premiership Rugby, "eToro to Sponsor Premiership Women's Rugby", www.premiershiprugby.com
- West Ham United Women's team received financial backing from eToro, as part of the renewed partnership, which is focused on supporting women's football and advancing financial education.
- eToro's "Loud Investing" campaign, a key part of the partnership with West Ham United, aims to close the gender investment gap by educating women and supporters about investing, making sports engagement more about financial empowerment.
