Investment Oversight: Managing Financial Assets for Optimal Returns
Cryptocurrency Asset Management on the Rise
Meet Russell Barlow, the newcomer at 21Shares—a Switzerland-based crypto asset specialist—who's aiming for an expansion in headcount this year.
Barlow, previously with Aberdeen, joined forces with 21Shares last year and envisions a staff of around 100 by year-end.
David RickettsThursday, April 24, 2025, 5:42 AM
The search results suggest 21Shares' ongoing endeavors in crypto assets and Exchange-Traded Products (ETPs), such as filing for a Dogecoin ETF and keeping tabs on Bitcoin market trends. Unfortunately, a precise headcount projection for 21Shares by the end of 2025, especially under Barlow's leadership, hasn't materialized yet. However, the wave of digital currencies and ETFs shows no signs of slowing down, indicating a bright future for 21Shares.
- By year-end, Russell Barlow, the new addition at 21Shares, is aiming for a staff of around 100.
- Assets under management in the cryptocurrency sector, such as those at 21Shares, are expected to grow significantly, given the ongoing surge in investor interest in digital currencies.
- The financial sector is witnessing a shift towards investing in digital assets, with businesses like 21Shares leading the way in crypto asset management.
- In light of the growing popularity of cryptocurrencies and Exchange-Traded Products (ETPs), the headcount at 21Shares might well exceed 100 by 2025, as predicted by Russell Barlow.

