GreyLion boosts Torginol's funds through strategic investments
GreyLion, a prominent U.S. private equity firm, has made a strategic investment in Torginol, a leading manufacturer and marketer of decorative flakes, quartz, and other products for resinous flooring systems. This investment is set to propel Torginol into its next growth phase, as the company plans to execute a comprehensive strategy focused on expanding sales and marketing initiatives, accelerating new product development, creating value-added services for customers, and enhancing manufacturing technology.
Torginol, based in Sheboygan, WI, has built a reputation for its industry-leading position in product design, innovation, high quality, exceptional customer service, rapid lead times, and extensive product customization capabilities. Serving customers across three key channels - manufacturers, distributors, and contractors - Torginol has recorded more than 20 years of uninterrupted growth and strong profit margins.
GreyLion's investment will help Torginol scale various components of its business. This includes expanding sales and marketing initiatives, accelerating new product development, creating new value-added services for customers, and enhancing manufacturing technology. The partnership will be led by Jason LaBouve, Torginol's Chief Executive Officer, and the rest of the Torginol team, in collaboration with GreyLion.
Jason LaBouve expressed confidence in GreyLion's deep expertise and outstanding team, and he is excited about Torginol's future with GreyLion. Tom Testwuide Jr., Torginol's Chairman and Owner, who acquired the company in 2001, will be retiring as part of GreyLion's investment. Testwuide Jr. expressed pride in Torginol's growth and believes the company is positioned for further growth with GreyLion as a partner.
GreyLion views Torginol as a long-term partner and sees significant opportunities for growth in the company. The firm's approach to partnering with senior management teams is collaborative and aimed at maintaining company culture and ensuring continued growth.
Legal counsel for the transaction was provided by Godfrey & Kahn for Torginol, Latham & Watkins for GreyLion, and CIBC acted as the exclusive financial advisor to Torginol.
With this investment, Torginol is poised to continue its strong growth trajectory and profitability, thanks to GreyLion's strategic support and a committed team led by Jason LaBouve.
Torginol, with GreyLion's financial backing, is set to escalate its business development, focusing on expanding sales and marketing efforts, accelerating new product creation, offering value-added services, and enhancing manufacturing technology, as part of a comprehensive strategy. Jason LaBouve, Torginol's CEO, is thrilled about this partnership and looks forward to leveraging GreyLion's expertise in private equity investing for the growth of the business.
