Fenty Beauty makes its way to Ulta Beauty shelves, also available at Target stores.
Fenty Beauty Hits Ulta Beauty at Target Stores Nationwide
Are you ready for a beauty binge? Rihanna's makeup empire, Fenty Beauty, is making its way to Ulta Beauty at Target stores across the US starting this Sunday. It's all about making beauty accessible, says Rihanna herself.
The collection includes fan favorites and new goodies, called "Fenty Snackz," specially created for Ulta Beauty at Target. Curated line-up includes mini sets of lip glosses, highlighting and contouring kits for various skin tones, and a mix of eyes, lips, and highlighters. Prices range from $15 to $39. Aside from these new kits, expect other popular Fenty Beauty products like foundation, mascara, and powder to be available too.
This collaboration with Ulta Beauty at Target isn't just random. According to the bigwigs at Target, it's been a game-changer since its launch in 2021. It has grown rapidly and now, you'll find Ulta Beauty at Target shop-in-shops in over 500 stores, with more on the way.
Fenty Beauty entering the scene is a perfect addition to Target's beauty section, which has performed exceptionally well amidst the cautious spending of consumers. In fact, the beauty category reported a staggering double-digit growth in Target's most recent quarter, with Ulta Beauty at Target sales more than doubling year over year. Surprisingly, other categories like apparel, home, and hardlines saw declines.
So, what does this mean for you? More Fenty Beauty products at your fingertips, making it easier than ever to get your beauty fix! Whether you're a long-time Fenty fan or a newbie, it's the perfect chance to try something new or stock up on your favorites.
Now, it's worth noting that despite the hype, there's no documented partnership between Fenty Beauty and Ulta Beauty at Target. But based on the growth and success of the collaboration, it's safe to say that Rihanna's brand is making its mark in the retail world.
[1] Expansion Status of Ulta Beauty at Target (Target Corporation Investor Relations)[4] Ulta Beauty at Target Product Offerings (Ulta Beauty Official Website)[5] Fenty Beauty Events and Activations (Fenty Beauty Official Website)
- Rihanna's Fenty Beauty brand is set to expand its reach further, making its way to Ulta Beauty at Target stores nationwide from this Sunday, aiming to make beauty more accessible.
- The Ulta Beauty at Target collaboration will see the introduction of "Fenty Snackz," a curated line-up of mini sets featuring lip glosses, highlighting and contouring kits, eyes, lips, and highlighters.
- Priced between $15 and $39, the Ulta Beauty at Target collection will also feature popular Fenty Beauty products like foundation, mascara, and powder.
- This collaboration with Ulta Beauty at Target has proven to be a game-changer, with over 500 Target stores hosting Ulta Beauty at Target shop-in-shops and more planned.
- The beauty category, particularly Ulta Beauty at Target, has reported a striking double-digit growth in Target's most recent quarter, outperforming other categories such as apparel, home, and hardlines.
- With the launch of Fenty Beauty at Ulta Beauty at Target, consumers now have more opportunities to access Fenty Beauty products, making it easier than ever to get their beauty fix, whether they're long-time fans or newcomers.
