Dentsu Creative Transitions US Leadership: Abbey Klaassen Assumes Role from Paulo Fogaca
Get the Lowdown: Dentsu Creative Shakes Things Up with New U.S. CEO
Say goodbye to Paulo Fogaca as U.S. CEO of Dentsu Creative, who's now out of the picture, and welcome Abbey Klaassen, the gal who's slated to take the reins! Klaassen, the former New York president of Dentsu Creative, has been putting in the hard work to build up the current team since the company was founded a couple of years back.
In her new role, Klaessen is going to be steering our creative talent and direction here in the U.S. She also snags spots on both the global and Americas executive leadership teams for Dentsu Creative. That's pretty swanky, huh?
Fogaca, well, he had a good run when he was appointed U.S. CEO back in December 2022. His main mission was to nail down Dentsu Creative's vision, strategy, and positioning in the U.S. While we're not sure how successful he was at that, we do know he aimed to ramp up the growth for the network and its clients.
And here's another headliner – Laurel Flatt, who used to manage client leadership, west region for Dentsu Creative in the U.S., got promoted!
As for more deets, the info we got doesn't pinpoint any changes in the U.S. leadership for Dentsu Creative. However, it's worth noting that Abbey Klaessen also serves as the Chair of the 4As Board of Directors[2][4]. On another note, Amit Wadhwa recently bagged the CEO gig for Dentsu Creative & Media Brands in South Asia, but that's not linked to the U.S. position[5].
- Abbey Klaassen, who has been building up the current team since the company's foundation a couple of years back, will be steering the creative talent and direction of Dentsu Creative in the U.S., in her new role as CEO.
- Klaassen will also be part of both the global and Americas executive leadership teams for Dentsu Creative, a significant positioning that speaks to her leadership capabilities.
- Fogaca, the former U.S. CEO of Dentsu Creative, had a mission to solidify Dentsu Creative's vision, strategy, and positioning in the U.S., and he aimed to foster growth for the network and its clients during his tenure.
- In another development, Laurel Flatt, who previously managed client leadership for the west region of Dentsu Creative in the U.S., has been promoted.
- It's worth mentioning that Abbey Klaessen, in addition to her role as U.S. CEO, also serves as the Chair of the 4As Board of Directors, demonstrating her extensive involvement in the Finance and Business sectors of the company.
