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Coca-Cola Unveils Mini-Cans, Sugar Shift to Woo Health-Conscious Consumers

Coca-Cola shrinks cans and sweetens up with cane sugar. Can these changes win back health-conscious consumers?

In this picture we can see Pepsi and Coca cola cans.
In this picture we can see Pepsi and Coca cola cans.

Coca-Cola Unveils Mini-Cans, Sugar Shift to Woo Health-Conscious Consumers

Coca-Cola has announced a series of changes to appeal to health-conscious consumers and win back lost market share in the US. The company will report its third-quarter 2025 results on October 21, following an analysis of its stock development published on October 9.

Coca-Cola is introducing mini-cans, priced at $1.29 each, containing just 90 calories. These smaller portions aim to cater to consumers seeking lower-calorie options. Additionally, the company is returning to its traditional recipe, using cane sugar instead of high-fructose corn syrup in US glass bottles. These changes are part of Coca-Cola's strategy to regain consumers who have turned away from soft drinks in recent years.

Coca-Cola's third-quarter results, due on October 21, will provide insights into how these changes are resonating with consumers. The company's stock development, as analysed on October 9, will also be a key indicator of investor sentiment towards these strategic shifts.

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