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BMW's legendary 3 Series model celebrating five decades as a best-selling car for the brand across the globe

Honoring the notable history of BMW, introducing Limited Edition models of the BMW 3 Series Long Wheelbase and the BMW M340i.

BMW 3 Series marks half a century as a globally acclaimed, high-selling models for the automaker
BMW 3 Series marks half a century as a globally acclaimed, high-selling models for the automaker

BMW's legendary 3 Series model celebrating five decades as a best-selling car for the brand across the globe

The BMW Group has unveiled a special edition of the acclaimed BMW 3 Series M340i, celebrating 50 years of the iconic 3 Series. The limited-edition model, aptly named the '50 Jahre' Edition, is priced at approximately Rs. 76.90 lakh ex-showroom and is only available in a limited run of 50 units.

Under the hood, the M340i '50 Jahre' Edition boasts a 3.0-litre B58 turbocharged inline-six petrol engine, producing an impressive 374 bhp at 5500-6500 rpm and a maximum torque of 500 Nm between 1900-5000 rpm. The powertrain is mated to an 8-speed Steptronic automatic transmission and xDrive AWD system, enabling a 0-100 km/h acceleration in a swift 4.4 seconds and a top speed of 253 km/h. The ARAI-rated fuel efficiency stands at about 13.02 kmpl.

Exclusive features and design highlights of the '50 Jahre' Edition include laser-engraved "1/50" badging to mark its limited edition status, sportier exterior accents, and special '50 Jahre' emblems. The interior features black Vernasca leather sport seats with M highlights, a steering wheel adorned with a red noon center marker and paddle shifters, carbon-fiber trim, and an anthracite headliner.

Advanced tech features abound, with a 14.9-inch curved central display, a 12.3-inch digital driver display, BMW Head-up Display with 3D augmented navigation, ambient lighting, and three-zone automatic climate control. The premium 464-watt Harman Kardon sound system and front and rear parking sensors complete the package.

The M340i '50 Jahre' Edition boasts a sporty exterior design, with a black mesh style BMW kidney grille, Adaptive LED headlights, M Lights Shadowline, and 19-inch Jet Black Alloy Wheels.

As a global ambassador for BMW's core attributes, the BMW 3 Series represents an expression of joy in sporty, agile handling, enthusiasm for innovative technology, and appreciation of premium quality. The '50 Jahre' Edition embodies these qualities, offering a unique blend of high performance, exclusive luxury, and technology enhancements, making it the quickest BMW produced in India.

In addition, customers of the M340i '50 Jahre' Edition will receive a 1:18 scale model of the BMW 3.0 CSL as a special gift.

The BMW 3 Series Long-wheelbase was first launched in 2021 and continues to be a highly effective ambassador for the brand. The M340i '50 Jahre' Edition builds upon this legacy, offering a unique and exclusive take on the beloved 3 Series.

[1] BMW Group Press Release: BMW 3 Series M340i '50 Jahre' Edition Launched in India [2] Autocar India: BMW 3 Series M340i '50 Jahre' Edition Launched in India: Price, Specs, Features [3] CarWale: BMW 3 Series M340i '50 Jahre' Edition: Price, Specs, Features, and More [4] Overdrive: BMW 3 Series M340i '50 Jahre' Edition Launched in India: Price, Specs, and More [5] IndianAutosBlog: BMW 3 Series M340i '50 Jahre' Edition Launched in India: Price, Specs, and More

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