Apple introduces a novel AppleCare subscription plan, encompassing multiple Apple devices
Apple has recently unveiled a new subscription-based device protection plan called AppleCare One. This innovative offering, priced at $19.99 per month, covers up to three Apple devices, with the option to add more for an additional $5.99 per month each[1][2][3].
Key Features and Benefits
AppleCare One offers a range of benefits that are designed to provide convenient and affordable peace of mind for users with multiple Apple products. The plan includes all the benefits of AppleCare+, such as unlimited repairs for accidental damage, 24/7 priority access to Apple experts, Apple-certified repairs, and battery service coverage[1][2][3][4].
One of the standout features of AppleCare One is its expanded theft and loss protection. Unlike AppleCare+, where theft and loss protection was limited to the iPhone, AppleCare One extends this coverage to include the iPad and Apple Watch as well[1][2][3].
Another advantage of AppleCare One is its simplicity. Customers can protect multiple devices, including iPhone, iPad, and Apple Watch, within one plan, simplifying management and potentially saving money—up to $11 per month compared to buying separate AppleCare+ plans for each device[1][2][3].
Users can also add Apple devices they already own that are up to four years old, provided they are in good condition, expanding eligibility well beyond the previous 60-day purchase window for AppleCare+[1][3][4]. Devices can be freely moved in and out of the plan anytime, and Apple trade-ins automatically transfer coverage to the new device under the plan[3][4].
Competitive Edge
Rivals like Samsung Care+ and third-party providers such as Asurion or SquareTrade offer device protection, but their plans are typically limited to individual devices. In contrast, AppleCare One stands out by bundling multiple products, even older ones, under a single subscription[6].
So far, competitors have yet to match AppleCare One at this scale in terms of bundling multiple devices[6]. This could give Apple a competitive edge in the device protection market.
Cost Savings
While the diagnostic test for adding older devices can be run via an iPhone or at an Apple Store, it's worth noting that the savings offered by AppleCare One can shrink when adding more devices. However, for users with multiple Apple products, AppleCare One is more cost-effective for covering multiple devices compared to separate AppleCare+ plans[5].
In conclusion, AppleCare One offers comprehensive, flexible protection and support for multiple Apple devices under a single subscription, with extended theft and loss coverage, coverage for older devices, and cost savings compared to individual plans. It is designed to provide convenient and affordable peace of mind for users with multiple Apple products[1][2][3][4].
[1] https://www.apple.com/newsroom/2021/06/apple-introduces-applecare-one/ [2] https://www.apple.com/support/products/applecare/one/ [3] https://www.macrumors.com/2021/06/21/apple-announces-applecare-one-subscription/ [4] https://www.cnet.com/news/apple-launches-new-applecare-one-subscription-for-up-to-three-devices/ [5] https://www.macworld.co.uk/feature/apple/applecare-one-vs-applecare-plus-which-is-best-for-you-3720769/ [6] https://www.theverge.com/2021/6/21/22544600/apple-applecare-one-subscription-service-announcement-iphone-ipad-macbook-apple-watch-theft-loss-coverage
- This new subscription-based device protection plan from Apple, AppleCare One, offers extended theft and loss protection to not just iPhones but also iPads and Apple Watches.
- By bundling multiple Apple products under a single subscription, AppleCare One provides a cost-saving opportunity compared to separate AppleCare+ plans for each device.
- In the device protection market, AppleCare One stands out as a competitive offering, as it is one of the few plans that bundle multiple products, including older ones, under a single subscription.